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Weekly updates

You would think that anyone who had earnestly developed the idea of single button pizza delivery would be trapped in a permanent couchlock way too deep to reach a computer, let alone actually script an app but lo and behold, it happened and soon the reaping of the dough will be upon us.

Okay, the stoner angle is probably a little overdone especially considering even the developers milk it in the launch video but you have to admit linking impulse purchases to food and minimisation of effort carves out a pretty distinct consumer base.

The app, PushForPizza, developed by hungry teen fashionistas Maximillian Hellerstein and Cyrus Summerlin of Dead Heart, addresses a problem the youths have clearly struggled with their entire lives: there just isn’t a way to order a pizza in full using only a single in-app button press.

As explained in the video, the app is entirely minimal right down to the pizza selections available. Unfortunately, I tried to use it (purely for journalistic purposes) and it’s currently only operational in the US. The rest of the world will have to make do manually dialling a phone number and politely requesting pizza delivery from another human being like starving medieval peasants begging for pepperoni in cobblestone gutters.

Let’s hope this is a sign of things to come from these enterprising kids. Maybe they could work on an app that reminds you when you’re running low on eye drops or convinces your parents that the bong you brought home from your road trip is actually just an ostentatious incense burner.

Finn Houlihan


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