The Drop: Y’OH
The UK Brand releases some tees for the new season10-Oct-2012
UK brand Y’OH has released a new collection of t-shirts designed to be staple pieces in anybody’s wardrobe. Founder of the brand Kara Messina, has stated that she prefers people to have smaller wardrobes with key items as it gives off a clearer identity. The lookbook was shot on location at a gym in Manchester, further encouraging her outlook that her pieces are everyday wear. Head over to Y’OH to snatch up a couple of tees.