Not dissimilar to looking at those old, embarrassing photos of yourself from back in the day, these mid-’90s website archives belonging to some of the biggest brands in America conjure up that familiar feeling – “What was I thinking?”

Thanks to The Wayback Machine, which documents early versions of many websites, we can revisit (nostalgically or not) some of the terrible sites born during an era that saw the beginning of the internet’s commercial usage.

Among the list of revisited brands with hilariously dated websites include Coca Cola, Apple, Budweiser, Blockbuster Video, Playboy and many more.

Times New Roman FTW.

[Via.]

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