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Weekly updates


Nike’s Air Force 1 sneaker is celebrating its 30th anniversary this year. 2012 also sees the brand introduce the new Lunar Force 1 range. To help ring in these important milestones for the silhouette the brand has joined forces with a number of local artists, designers and industry folk to talk on their connection to basketball history and the shoe itself for their ‘Ones’ campaign.

Oz rapper 360 is the first ‘one’ to kick off the campaign. With his penchant for 90s NBA jerseys and snapback it’s clearly a natural fit. Watch the vid above and stay tuned to see more from ‘The Ones’ digital campaign over the next two weeks. Other ones to comes are the dudes at Vanishing Elephant; music producer, Jonti; audio visual DJ, Sampology; Sneaker Freaker founder, Simon ‘Woody’ Wood; and curator and graphic artist, Mark Drew. Head to the microsite for more info.