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Ever wondered what would happen if Kate Upton and Snoop Lion teamed up for a Hot Pockets commercial? Me neither, but now that the real thing actually exists it’s impossible to remember what life was like without it.

The ad is essentially a catchy 4-minute sing-along to a Hot Pockets version of Biz Markie’s Just A Friend. It makes absolutely zero sense but there’s a lot to love: Kate Upton, Snoop Lion, Kate Upton and Snoop Lion singing together on a grand piano, cameo appearances from Bow Wow and Larry King, cheesy animations, plus plenty of pot references. Hot Pockets are fully aware that their sole purpose in society is a late night munchy and they’re fully embracing it. They also seem to know exactly what (or who) the internet wants.

Is there anything Kate Upton can’t sell?

[Via.]

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