KUALA LUMPUR, MALAYSIA—What’s a weekend like without firing up the grill and cracking a cold one? Call all your homies, cause they’re all invited to this cookout! Introducing a collaboration with Perth-based streetwear label StreetX, The Pride of South-East Asia goes Down Under with a 6-piece collection inspired by the activity that’s brought generations of Malaysians and Australians together.
Notorious for their irreverent approach to streetwear and diverse history of collaborators from New Era to Kiwi-based label Huffer, StreetX and Pestle & Mortar Clothing (PMC) make the perfect storm to tell their story of sweltering heat and skewered meats.
With similar brand DNAs of always taking pride in our culture, lifestyles and being part of communities that are influenced by sports and the great outdoors, this collaborative process felt more like two friends coming together to create and celebrate something we love,” explains PMC founder Hugh Koh. “Other than being a favourite Australian pastime, barbecuing has been a cornerstone of PMC’s celebrations throughout the years from collection launches to our Smashing Weekend parties.”
Fresh off the grill, the collection lets you taste the heat—quite literally through their range of printed tees and barbecue equipment. As a recurring element, the slick interpretation of StreetX and PMC’s joint logo is featured on prints like the Party Starter Tee and other accessories. Done in collaboration with outdoor recreation gear experts Coleman, Barbie Mates Coleman Stainless Grill and Tools of The Trade are their takes on barbie essentials, featuring a custom design plate on the former and a laser-engraved detail on the latter.
As looking good only tells half the story, this collaboration lets their fans bring the heat to the party, too. Best enjoyed while it’s hot, the collection is available from 9th December 2021, exclusively at pestlemortarclothing.com and selected retailers.
For more information, visit www.pestlemortarclothing.com